A View from Here

Bill's Sisson's weekly Trade Only blog

An open letter to manufacturers

As we endure the worst economic/market conditions in the boat industry since the early 90s, I would like to take this opportunity to comment on what I am observing from some of our manufacturer/ partners.  I have been presented dealer contracts that are designed to give the dealer less rights and the manufacturers a guarantee [...]

Improving your dealer network

For most boat builders, they can make a great product, but it’s crucial to have the right dealer network in place to properly market and sell that product to the public.