Archive for September, 2009

Dealers should not ignore H1N1 problems
Tuesday, September 29th, 2009

I don’t pay proper attention to medical warnings. I should be more tuned in – we should all be. But this H1N1 (Swine Flu) thing has now grabbed my attention and I think it needs yours, too.
That’s because 26 states are currently reporting widespread influenza activity.

(Read More…)

Could the ‘herd mentality’ work for us today?
Thursday, September 24th, 2009

Ever heard of a Neuroeconomist? Not me, either. Not, that is, until I read a recent article by Maggie Fox, Reuters’ health and science editor. I found what she learned fascinating and informative, and it led me to think there’s some knowledge there that marine dealers can use right now. (Read More…)

Trend at shows continues to look better
Tuesday, September 22nd, 2009

I believe in trends. They usually predict what’s ahead. That’s why we’re all watching the fall boat shows so closely. The results are now in from four early shows on the Great Lakes and East Coast, and they’ve produced an interesting trend. (Read More…)

RFA keeps up fight for fishing issues
Thursday, September 17th, 2009

Kudos to the Recreational Fishing Alliance for voicing dismay over the latest appointments to the Mid-Atlantic Fishery Management Council, calling the process used to select appointees a clear violation of the spirit and intent of the Magnuson-Stevens Act. (Read More…)

Tampa confirms draw of boat shows still strong
Tuesday, September 15th, 2009

The Tampa Boat Show finished an excellent run Sunday night, confirming once again that boat shows still have drawing power that will put dealers face-to-face with big numbers of prospects. (Read More…)

How to avoid sales at the boat show
Thursday, September 10th, 2009

So, you say, you don’t really have any expectation that you’ll sell boats at your upcoming in-water show. Believe that and you can make it your reality. But it will take some effort to avoid making sales. So, here are some sales avoidance techniques you can use: (Read More…)

How will the industry redefine itself?
Tuesday, September 8th, 2009

Looking back, it was one year ago that our sense of financial security was shocked in the same way September 2001 shook our confidence in our national security. In September 2008 we were already experiencing a housing meltdown and a less-than-robust economy when . . . zap! The free fall of ’08 hit. Lehman Brothers tanked, AIG needed $85 million, Freddie Mac and Fannie Mae crashed, the auto industry and bank bailout plans were being rushed and massive amounts of Wall Street wealth disappeared with the nightly news. (Read More…)

Dealers and Twitter
Thursday, September 3rd, 2009

To “tweet” or not to “tweet”? — That is the question. A year or so ago, most of us didn’t even know Twitter existed much less if it might be a business tool. Today, the picture is better albeit still cloudy. (Read More…)

Boat show indicates there’s ‘life’ out there!
Tuesday, September 1st, 2009

After opening in two days of rain and poor attendance, the just-ended Michigan City In-Water Boat Show (outside Chicago) came roaring back under sunny weekend skies to clearly signal there’s still “life” in the marketplace. (Read More…)