Fall boat shows get underway today
Thursday, August 27th, 2009
The traditional round of fall boat shows kicks off today with the opening of the 30th annual Michigan City In-Water Boat Show just outside Chicago. (Read More…)
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Discover Boating videos top 100,000 views
Tuesday, August 25th, 2009
We’re pushing a year since the industry’s national ad campaign for Discover Boating had to be beached because of the state of industry sales. Hope was to have it return this past June along with an anticipated turnaround in the economy. Neither happened, of course. (Read More…)
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Taking a guitar lesson
Thursday, August 20th, 2009
I took up guitar playing as an undergrad at Indiana University. As I recall, someone told me that if I strummed the guitar and brought along a six-pack of Bud, coeds would fall at my feet! Unfortunately, the latter didn’t happen, although they did down all my beer! (Read More…)
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PETA wants to fund a bridge
Tuesday, August 18th, 2009
Just when we think there isn’t much to laugh at in the news these days, we can always count on the wing nuts at PETA for a gut-buster. PETA — that’s the People for the Ethical Treatment of Animals, as opposed to People Eating Tasty Animals — has offered to pop for $15 million to save a 2.6 mile bridge that spans Tampa Bay. (Read More…)
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Will customers pay more for a positive experience?
Thursday, August 13th, 2009
In spite of the ongoing recession and general belt tightening by consumers, the fact remains people will still pay more for better customer service. But, even a good experience has a price point. So, just how much more would they be willing to pay? (Read More…)
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Do our customers trust us?
Tuesday, August 11th, 2009
Have you noticed that customers and prospects seem more difficult to deal with these days? It seems they want to challenge our sales presentations at every turn. They act tough, adverse and suspicious. Why, you’d think they don’t trust us. Fact is, they probably don’t! (Read More…)
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Part II: The good, bad and ugly of the SBA floorplan program
Thursday, August 6th, 2009
On Tuesday, I touched on some of the good and bad in the recently announced SBA floorplan loan guarantee program. If you didn’t see it, please go back and read it, along with the reader comments, some of which I’ll refer to here. (Read More…)
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The good, bad and ugly of the SBA floorplan program
Tuesday, August 4th, 2009
NOTE: This is Part I of a two-part look at the SBA loan program.
Exuberance echoed throughout the marine industry when the Small Business Administration announced it would begin using TARP funds to guarantee dealer floorplan loans under its 7(a) program. It was an overdue action, to be sure. (Read More…)
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